Art exhibition halls are important windows for cultural display. Fernandez, the owner of an art exhibition hall in the UK, is also actively exploring how to integrate innovative technologies to enhance the audience experience.
Fernandez's three exhibition halls attract a large number of art lovers every year. He always listens to the suggestions of tourists. In June 2024, he had some ideas and renovated all the exhibition halls for 4 months. After the initial renovation, he thought that modern elements were still missing, so he found Gomany's official website and sent an inquiry in November.
Fernandez has discovered the shortcomings of art exhibition display methods in these years of operation. The traditional art exhibition display method was too monotonous, which easily made the audience tired of the aesthetics.
It was also very complicated to update the art exhibits each time, and the probability of getting repeat customers was relatively small. In addition, paper portraits and pictures are easily damaged by factors such as light, humidity, and temperature during the exhibition process, resulting in color fading, paper aging, and other problems, affecting the display effect. In order to protect these precious artworks, a lot of maintenance costs have been added.
In addition, Fernandez often receives various feedbacks. There are many exhibition areas in the exhibition hall, and it is difficult for the audience to quickly find the exhibition hall they are interested in in the venue, thus wasting a lot of time on finding the route. This requires a more convenient guidance tool.
The exhibition hall is densely populated and the network bandwidth is limited. It is not easy to ensure that all digital devices can run stably at the same time.
The Gomany team optimizes the network architecture and combines local servers with cloud storage to prioritize the network needs of key devices. At the same time, it intelligently allocates and manages network traffic to ensure the smooth operation of the entire digital system.
The key to building large videowalls lies in the gap between screens. Gomany recommended a video wall with a 0.88 gap for Fernandez, which is the smallest gap we can achieve.
We also use advanced optical adjustment technology, high-precision screen calibration and image processing systems to carefully adjust each LCD screen to ensure that the display effects between different screens are highly consistent.
How to achieve collaborative work between multiple devices such as standing advertising touch screen, LCD digital display wall and square LCD display is a complex systemic problem.
The Gomany team has developed a unified device management system. Through this system, staff can easily control the content update of all devices in the background, realizing efficient collaboration and unified management between devices.
In the digital upgrade project of the Fernandez Art Gallery, the Gomany team adopted a carefully planned and step-by-step implementation strategy to ensure that each link can closely meet the actual needs and operational characteristics of the exhibition hall.
We installed digital signage standees at various key nodes of the exhibition hall. Visitors can choose where they want to go by touching the screen, and their location can also be displayed, so that visitors can easily browse various areas; at the entrance of each exhibition theme, we recommend the deployment of 4k video wall, which can combine multiple screens into a whole through splicing technology, and can vividly display the promotional video of the exhibition theme or the main works on the screen; for some image-type works, square display monitor perfectly restores their details with a specific ratio of 1:1, not only protecting the original work, but also allowing the audience to understand the creation background and author profile of the work by touching the screen. This solution has won the praise of Fernandez.
A quarter after Fernandez introduced our products, we contacted him about the current results. According to Fernandez's feedback, the visitors' exhibition experience has been improved during this period of operation.
Many visitors said that under the guidance of the vertical touch digital signage, they can easily find the exhibition halls and exhibits they are interested in, and no longer wander around the exhibition hall blindly as before. Comparing the data before and after, the average stay time of visitors at the exhibition has been extended by about 40%.
From the perspective of protecting the works, the application of LCD video walls and square LCD screens presents various image information in digital form to the audience.The audience does not feel that this is inappropriate, but rather feels that this form is very novel, which greatly increases the flow of visitors to the exhibition.
In addition, since the original exhibits do not need to be moved frequently, the maintenance cost is reduced by about 35%. For the operation of the exhibition hall, the introduction of this solution has improved the overall work efficiency. Through unified equipment management, the staff can easily update the content, reducing the staff's workload. 90% of the staff believe that the solution is successful.
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