Rainer Adrion's hotel is located near a popular tourist attraction in Italy, with unique geographical advantages and a good reputation. However, with the continuous development of the tourism market and the diversification of tourists' needs, the existing business model can no longer keep up with the development of the industry, and it is necessary to use some digital means to improve the competitiveness of the hotel.
After learning about Gomany's outstanding performance in the digital signage industry, Rainer Adrion sent us an inquiry, hoping to build a set of digital solutions for its hotel through us to improve the hotel's operational efficiency and customer satisfaction.
Rainer Adrion currently uses paper materials to transmit information to customers. However, the amount of information in paper materials is limited and updated in a timely manner.
It is difficult to cover the hotel’s latest services, activities, and surrounding tourist attractions, restaurants and other dynamic information, resulting in customers being unable to fully understand the hotel and its surrounding environment, affecting their stay experience and reducing their satisfaction.
For Rainer Adrion, hotel parking lot management has always been a thorny issue. During peak seasons, it is common to see vehicles queuing up to enter the parking lot. Due to the lack of effective parking space guidance, customers often need to spend a lot of time looking for vacant parking spaces after entering the parking lot.
In addition, parking space information cannot be shared in real time, making it difficult for hotel managers to accurately grasp the use of the parking lot and effectively dispatch and manage the operation of the parking lot. This not only affects the turnover rate of the parking lot, but also has a negative impact on the overall operational efficiency of the hotel.
Elevators are important places for the flow of people in hotels and have extremely high advertising value. However, according to Rainer Adrion, current elevator advertising uses paper posters with single and fixed advertising content, which is difficult to attract customers' attention and interest.
In addition, the update of advertising content requires manual replacement, and the update cycle is long, which cannot respond to market changes and hotel marketing needs in a timely manner.
In the hotel reception area, the stand-alone digital signage is the core equipment for displaying hotel information and providing interactive services to customers. Its selection and adaptation are crucial.
The first technical difficulty Gomany faced was how to select a product that not only meets the overall decoration style of the hotel but also meets the reception needs of customers from a large number of stand-alone digital signages.
We comprehensively considered factors such as the hotel's decoration style, space layout, and characteristics of the customer group, and finally customized the appearance of the digital display equipment for Rainer Adrion to ensure that it fits the hotel style.
Since we are far away from Rainer Adrion's hotel, Rainer Adrion expressed to us during the cooperation that he was very worried about the staff's familiarity, because their activities are updated frequently. We also took this difficulty into consideration.
After negotiation, our solution is that we will add several update methods to the digital signage, such as updating through the background system or USB flash drive. In addition, we will give our R&D team a very detailed instruction manual and conduct remote training. If necessary, we will go to the site for guidance.
The elevator is a closed space. Customers are worried that some adverse reactions may occur during the operation of the elevator. In response to the customer's doubts, we have answered that generally speaking, the operation of the elevator will not affect the operation of the equipment.
In order to ensure the stable operation of the wall mount LCD advertising player in the elevator, we use a high-brightness, wide-viewing angle display screen, and perform special treatments such as anti-vibration and anti-electromagnetic interference on it to adapt to the vibration and electromagnetic environment changes during the operation of the elevator.
Faced with the uncertain network environment, what Gomany can do is to adopt several content transmission methods. In addition to using wifi to project the screen on the learning conferenc machine, it also reserves a USB flash drive insertion interface to ensure the smooth progress of teaching, and upgrades the built-in equipment to improve network transmission speed.
To achieve high-quality display effects for wall mounted digital signage boards, Gomany uses high-brightness and high-contrast LCD displays and adopts anti-glare design to solve visibility issues; professional color calibration algorithms accurately adjust colors to ensure restoration; backlighting uses LED luminescence technology to improve stability and service life, comprehensively improving display quality and meeting school class information display needs.
In order to ensure that our display devices are compatible with the interfaces commonly used by schools, Gomany's R&D team worked closely with the school's technical team and communicated many times, and finally integrated a system that is most suitable for education, which can realize the rapid update of class information and can manage multiple devices in a unified manner.
The following is the feedback Rainer Adrion gave us: In the hotel's reception area, the use of upright digital signage display has significantly improved customer satisfaction, from 60% to 90%. It updates the hotel and surrounding information in real time, and the touch interaction function allows customers to query independently, which not only provides more accurate and rich information, but also reduces the workload of front desk staff, allowing them to focus more on providing personalized services.
In parking lots, the application of double sided hanging bar digital signage has greatly improved vehicle guidance. The real-time sharing of parking space information allows car owners to quickly find empty spaces, increasing parking space utilization by 40%, reducing congestion complaints by 80%, and increasing customer satisfaction from 60% to 85%, making parking lot operations smoother.
In the elevator, the wall mount digital advertising signage achieves precise advertising. It automatically pushes advertisements according to different time periods and groups of people, and the remote update of content makes the whole process more intelligent and convenient. Customers stay longer on the advertisements, and the hotel's advertising revenue has increased significantly.
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